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Grupo de Marketing: Conceptos Clave
 

Crossword Puzzle

Grupo de Marketing: Conceptos ClaveOnline version

Conceptos básicos de marketing

by Jorge Chambi
1

Comunicación masiva, pagada y no personal dirigida a un gran público a través de medios (TV, redes, radio).

2

Incentivos a corto plazo para estimular la compra inmediata de un producto o servicio.

3

Acciones para construir una imagen corporativa favorable y gestionar la comunicación con los públicos clave y medios.

4

Interacción directa y cara a cara (o por chat personalizado) entre un vendedor y un cliente potencial.

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