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Imagen corporativa

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Imagen corporativa

Crossword Puzzle

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Imagen corporativa

Created by

Colegio Argos
Colegio Argos
Mexico

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Imagen corporativa
 

Crossword Puzzle

Imagen corporativaOnline version

Imagen corporativa

by Colegio Argos
1

La ___________________, se refiere a las actividades necesarias para que una compañía comunique a su mercado y a la población en general, las razones por las cuales deben preferir y comprar sus productos.

2

El ______________ es el término más utilizado en el mundo del diseño gráfico para referirnos a cualquier representación gráfica de una marca. Por ello, en el momento del diseño, deberá considerar tanto a la clientela como a la competencia, y el mensaje o idea que desea transmitir.

3

Para que tenga efecto, es necesario que sea una promesa sobre los beneficios del producto o servicio que su empresa ofrece y que los diferencia de la competencia. Debe dar una impresión de prestigio y credibilidad a su negocio. Es de gran efectividad que sea original y creativo.

4

De este depende la primera impresión que los clientes se llevan de una empresa. Por ello, la importancia de escogerlo correctamente.

5

El concepto de _______________ refiere a un motivo o una razón de ser por parte de una organización, una empresa o una institución. Este motivo se enfoca en el presente, es decir, es la actividad que justifica lo que el grupo o el individuo está haciendo en un momento dado.

6

La______________ de una empresa se refiere a una imagen que la organización plantea a largo plazo sobre cómo espera que sea su futuro, una expectativa ideal de lo que espera que ocurra.

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