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Promoción y Merchandising

Created by

UNITEC Virtual
UNITEC Virtual
Colombia

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Promoción y Merchandising

by UNITEC Virtual
1

consumidor clientes seguimiento marketing mercado tipología target feedback actividades

El desarrollo estratégico del plan de promoción parte desde el entendimiento analítico del y el , pues todas las propuestas son dirigidas a los en un mercado determinado , quiere decir que hay que determinar claramente el al que se dirigirá sus actividades . Luego , se debe entender el objetivo general de y así , proceder a realizar los objetivos propios del plan promocional , cuando ya tenga esta información clara , se debe seleccionar la promocional y de merchandising , para así mismo realizar una descripción de las o elementos que se utilizaran . El cierre de un plan de promoción esta infundido en realizar buen plan de actividades , contemplar con el presupuesto y tener un cronograma de actividades para el y respectivo .

 
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