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Crossword Puzzle
Crossword Puzzle

PRECIO

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PRECIO

Crossword Puzzle

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mercadotecnia
mezcla de mercadotecnia
costing
19 times made

Created by

Ivette Yazmín Dovalina Montenegro
Ivette Yazmín Dovalina Montenegro
Mexico

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Crossword Puzzle

PRECIOOnline version

Conceptos relacionados con el precio

by Ivette Yazmín Dovalina Montenegro
1

El mercado consiste en muchos compradores y vendedores que comercian con algún producto básico uniforme como trigo, cobre o valores financieros.

2

Indica el número de unidades que el mercado comprará en un periodo determinado a los diferentes precios que podrían cobrarse.

3

Estrategia que consiste en anexar características y servicios de valor agregado para diferenciar sus ofertas y justificar así sus precios más altos.

4

Medida de la sensibilidad de la demanda ante cambios en el precio.

5

Son factores __________________ como un auge o una recesión, una inflación y las tasas de interés afectan las decisiones de precios debido a que influyen en los gastos de los consumidores, sus percepciones del precio y de valor de los productos, así como de los costos de producción y venta de un producto.

6

El mercado consiste en pocos vendedores que son muy sensibles a las estrategias de precios y de marketing de sus competidores

7

El mercado está conformado por un solo vendedor, que podría ser gubernamenta

8

Suma de los valores que los consumidores dan a cambio de los beneficios de tener o usar el producto o servicio.

9

Estrategia de precios basada en el _____________ La compañía primero determina las necesidades y las percepciones de valor de los clientes y luego establece un precio meta basado en las percepciones que tienen los clientes del valor del producto.

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