Memory Game Business slang and KeywordsOnline version With this game, you are going to put into practice what you have learned about slang and keywords related to the business field. by Mariela Del Cid Entrepreneur Brand Franchise A named product which customers see as being different from other products and which they can associate or identify with. On a roll A business which sells (or supplies) products to another business. doing well, moving forward. Supplier Non-physical, intangible products like a taxi journey, a haircut or a television program. Bang for the buck Bini The right given by one business to another to sell goods or services using its name. Free ride A person who owns and runs their own business and takes risks. It should be a two way street A term that means to get the most for your money. Obtaining benefit for no cost. both sides should benefit/contribute. Services shortened form of "business."