Matching Pairs Advertisement vs propaganda Online version Match the basis for comparison with the definition. by Alberto Rodriguez 1 Advertising is used 2 Propaganda tells people: 3 intent of propaganda 4 Propaganda 5 Objective of propaganda 6 Objective of advertising: 7 Advertising tell people 8 intent of advertising 9 Advertising 10 Propaganda is used: is nothing but information which aims at misleading or persuading people, by changing their attitude and perception, towards the product or service. To grab public attention and change consumer preference. Primarily used in the consumer market to promote a product, service or event. To twist facts and information to change public opinion by misleading the target audience. It is used in the consumer market, political and social matters, and in the matters of discrimination and equality. What to buy? Or what services to use. It intends to highlight the qualities present in a product or service to sell them. What to think. -refers to a marketing tactic, used by the companies to promote the product and services, retain old customers and draw the attention of targeted ones. It intends to use hyperbole, to influence public opinion and views.