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Un acercamiento al comportamiento del Consumidor

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Un acercamiento al comportamiento del Consumidor

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About this activity

Demuestra tus conocimientos sobre el comportamiento del consumidor en este emocionante juego de palabras.

Created by

Mayte Martinez Aviles
Mayte Martinez Aviles
Ecuador

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Un acercamiento al comportamiento del Consumidor
 

Unscramble Letters

Un acercamiento al comportamiento del ConsumidorOnline version

Demuestra tus conocimientos sobre el comportamiento del consumidor en este emocionante juego de palabras.

by Mayte Martinez Aviles
1

Persona que adquiere bienes o servicios para satisfacer sus necesidades o deseos.

2

Conjunto de acciones, actitudes y decisiones que realiza un individuo en relación a la adquisición y consumo de productos.

3

Requerimientos básicos que una persona debe satisfacer para mantener su vida y bienestar.

4

Anhelos o aspiraciones que van más allá de las necesidades básicas y que pueden ser satisfechos con la adquisición de productos o servicios.

5

Factores internos o externos que impulsan a una persona a realizar determinadas acciones o comportamientos de consumo.

6

Proceso mediante el cual una persona interpreta y da sentido a la información que recibe a través de sus sentidos.

7

Efecto que tienen otras personas, grupos sociales, medios de comunicación, entre otros, en las decisiones de compra de un individuo.

8

División del mercado en grupos homogéneos de consumidores con características y necesidades similares, con el fin de desarrollar estrategias de marketing más efectivas.

 
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