Ad Quiz ChallengeOnline version Test your knowledge about advertisements and marketing strategies! by Devita Crizmiaty 1 What is the primary goal of an advertisement? a To entertain the audience. b To inform about news. c To promote a product or service. d To provide educational content. 2 Which medium is NOT commonly used for advertisements? a Telepathy. b Print media. c Television. d Social media. 3 What term describes a catchy phrase used in advertising? a Slogan. b Tagline. c Motto. d Mantra. 4 What is a target audience in advertising? a A specific group of consumers aimed at by an ad. b Only adults. c Only children. d All consumers. 5 Which advertising strategy focuses on emotional appeal? a Content marketing. b Direct marketing. c Search engine marketing. d Emotional marketing. 6 What does 'ROI' stand for in advertising? a Return on Investment. b Revenue on Investment. c Rate of Interest. d Return of Income. 7 What is a call to action in an advertisement? a A summary of the product. b A prompt for the audience to take a specific action. c An emotional appeal. d A list of features. 8 Which of the following is a digital advertising platform? a Billboard. b Radio. c Television. d Google Ads. 9 What is the purpose of market research in advertising? a To create ads. b To design logos. c To sell products. d To understand consumer needs and preferences. 10 What does 'branding' refer to in advertising? a Creating a unique image for a product. b Advertising on social media. c Selling products. d Market research.
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