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Descubre el Hype Cycle

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Explora un ciclo de expectativas

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Descubre el Hype Cycle
 

Descubre el Hype CycleOnline version

Explora un ciclo de expectativas

by MARIA JOSE HERRERA ARNEDO
1

Comienzo con promesas brillantes que prometen cambiar todo. La gente imagina un futuro radical, y las expectativas se elevan sin límites. Luego llega un punto máximo, y de pronto la realidad empieza a parecer menos grandiosa; las dudas crecen y la atención se desvanece. ¿Qué etapa recibe este nombre en el ciclo de la innovación?

Pistas

Ocupa un lugar entre la fase inicial de la innovación y la desilusión, antes de que la tecnología madure.

Las expectativas crecen más rápido que la realidad y pueden parecer irrealistas.

Es una fase temprana en la adopción de una tecnología, donde se genera gran atención.

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