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Juego: Utilidades y Punto de Equilibrio

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Juego: Utilidades y Punto de Equilibrio

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About this activity

Planeación de utilidades y Costo-Beneficio

Created by

DIANA HERNÁNDEZ GÓMEZ
DIANA HERNÁNDEZ GÓMEZ
Mexico

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Juego: Utilidades y Punto de Equilibrio
 

Juego: Utilidades y Punto de EquilibrioOnline version

Planeación de utilidades y Costo-Beneficio

by DIANA HERNÁNDEZ GÓMEZ
1

Slide 1: Introducción

Objetivo: entender cómo planificar utilidades, calcular el punto de equilibrio y realizar un análisis costo-beneficio para decisiones empresariales.

2

Slide 2: Utilidades

Las utilidades representan ganancias netas tras restar costos de ingresos. La planeación busca optimizar estas utilidades mediante estrategias y control.

3

Slide 3: Importancia de la planeación

Planificar utilidades permite prever flujos de caja, asignar recursos eficientemente y reducir riesgos ante cambios de demanda y costos.

4

Slide 4: Factores clave

Factores: costos fijos, costos variables, volúmenes de ventas, precios de venta y elasticidad de la demanda.

5

Slide 5: Punto de equilibrio

El punto de equilibrio es donde los ingresos cubren todos los costos. No hay ganancia ni pérdida en ese punto.

6

Slide 6: Fórmula del punto de equilibrio

Punto de equilibrio (unidades) = Costos fijos / (Precio - Costo variable por unidad).

7

Slide 7: Punto de equilibrio en ingresos

Punto de equilibrio (ingreso) = Costos fijos / Margen de contribución ratio.

8

Slide 8: Análisis costo-beneficio

Analiza costos, beneficios y impactos para decidir si emprender un proyecto.

9

Slide 9: Pasos del análisis

1) Identificar costos y beneficios. 2) Cuantificar en valor monetario. 3) Descontar flujo de caja. 4) Tomar decisión informada.

10

Slide 10: Conclusiones

Una correcta planeación de utilidades y análisis costo-beneficio mejora la toma de decisiones y la sostenibilidad del negocio.
 
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