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Redes Sociales: 10 diapositivas

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Redes Sociales: 10 diapositivas

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About this activity

Guía clara de redes

Created by

Alejandra Peláez
Alejandra Peláez
Guatemala

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Redes Sociales: 10 diapositivas
 

Redes Sociales: 10 diapositivasOnline version

Guía clara de redes

by Alejandra Peláez
1

1) ¿Qué son las redes sociales?

Definición: plataformas digitales para conectar personas, compartir contenidos y construir comunidades. Imagen de usuarios interactuando en una red social.

2

2) Tipos de redes

Principales categorías: personales, profesionales y académicas. Cada una persigue objetivos y audiencias distintas. Tipos de redes

3

3) Métricas clave

Alcance, impacto, interacciones y crecimiento de seguidores. Medir ayuda a ajustar estrategias.

4

4) Beneficios

Conectividad global, aprendizaje, networking, marketing de contenidos y visibilidad de proyectos. Ejemplos de uso responsable y efectivo.

5

5) Riesgos y desafíos

Privacidad, desinformación, ciberacoso y adicción. Es crucial fomentar pensamiento crítico y límites de uso.

6

6) Seguridad y privacidad

Contraseñas fuertes, verificación en dos pasos y revisiones de permisos. Protege datos personales y evita su mal uso.

7

7) Línea de investigación (1)

Algoritmos y personalización: cómo priorizan contenidos. Análisis de sesgos y transparencia. Algoritmos

8

8) Línea de investigación (2)

Ética y gobernanza: derechos de usuarios, desinformación, y responsabilidad social de plataformas.

9

9) Metodologías de estudio

Encuestas, análisis de redes, estudios de intervención y pruebas A/B. Recolección ética de datos y consentimiento informado.

10

10) Conclusiones y próximos pasos

Elabora una estrategia responsable: objetivos claros, métricas, límites y revisión continua. Imagen de plan de acción.
 
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