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Lectura 1: Gestión Comercial

Riddle

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Reto sobre principios de la gestión

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Costa Rica

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Lectura 1: Gestión Comercial
 

Lectura 1: Gestión ComercialOnline version

Reto sobre principios de la gestión

by jimmy chacon
1

¿Qué es la gestión comercial?

Pistas

Relación con el cliente y el mercado

Organización y seguimiento de oportunidades

Conjunto de actividades de venta

2

¿Cuál es el objetivo principal de la gestión comercial?

Pistas

Obtención de ingresos sostenibles

Eficiencia en los recursos

Vender de forma ordenada

3

La gestión comercial empieza por entender al...

Pistas

Dónde participa la empresa

Condiciones del entorno

Conjunto de clientes y competidores

4

Todo proceso comercial gira alrededor de un...

Pistas

Conocer sus características

Objeto de venta

Bien tangible o servicio

5

Una buena comunicación comercial debe ser...

Pistas

Evitar ambigüedades

Explicar qué se ofrece y a qué precio

Informar de forma fácil de entender

6

El proceso comercial se compone de varios...

Pistas

Seguimiento y control

Desde la identificación hasta el cierre

Secuencia de actividades

7

El seguimiento comercial consiste en mantener...

Pistas

No presionar excesivamente

Recordar oportunidades

Llamadas, correos o mensajes

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