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Comunicación comercial

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Comunicación comercial

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About this activity

Reto de comunicación persuasiva.

Created by

Allisson Cristina Crespin Ortiz
Allisson Cristina Crespin Ortiz
Ecuador

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Comunicación comercial
 

Comunicación comercialOnline version

Reto de comunicación persuasiva.

by Allisson Cristina Crespin Ortiz
1

Sin decirlo abiertamente, soy lo que explicas para convencer a un cliente de comprar. Respondo al por qué, a quién va dirigido y por qué ahora. Si me pierdes de vista, tu anuncio pierde rumbo. ¿Qué soy?

Pistas

Es la idea clave que quieres que el cliente recuerde al decidir comprar.

Concentra beneficios y diferenciadores en una idea central.

Piensa en lo que hace que un producto valga la pena para el cliente específico.

2

Hablo de productos y promociones, llego a muchas poblaciones. En radio, internet o televisión, ¿quién soy en esta comunicación?

3

Tengo un nombre especial, un color y un logo genial. Ayudo a que me puedan recordar, ¿quién soy en el mercado comercial?

4

En internet suelo aparecer, para que algo quieras comprar o ver. Con imágenes y promoción, ¿qué soy en la comunicación?

5

Escucho lo que el cliente dirá, para mejorar lo que se venderá. Su opinión me ayuda a crecer, ¿qué estoy haciendo sin saber?

6

Por Facebook, Instagram o TikTok voy, mostrando productos como soy. Ayudo a comunicar y conectar, ¿qué herramienta puedo representar?

 
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