Marketing 7Online version Marketing 7 by infomind Online tests 1 . A Safe Deposit Locker can be canvassed among a a. All Existing account holders b b. Persons below poverty line c c. Students d d. Jewelers e e. ATM Cardholders 2 2. Telemarketing means a a. Selling Telephones b b. Sending SMS messages c c. Chatting on the phone d d. Marketing through phone calls e e. Marketing in person 3 The USP of a Credit Card is a a. Cashless Operations b b. Only for HNIs c c. Only for Men d d. Only for employed Persons e e. Transactions through cheque book 4 EMI can be a marketing tool if a a. EMI is increasing b b. It is very high c c. It is very low d d. EMI has no impact on marketing 5 The USP of a Current Account is a a. High Profitability b b. Liquidity c c. Low Rate of Interest d d. Costly Transactions e e. Friendly Features 6 Bancassurance means _____________ a a. Assurance of banks for quality service b b. Assurance for sanction of loans c c. Selling of insurance products by banks d d. Selling Credit Cards 7 Good competition helps in a a. Improved Sales b b. Improved Customer Service c c. Improved brand image d d. All of these e e. None of these 8 Banks sell insurance for a a. Increasing Depositsb. b b.Increasing Loans c c. Increasing Clients d d. Earning more profits e Taking over insurance companies 9 A Debit Card can be issued to a a. Only Income Tax assessees b b. Only Professionals c c. Only Women d d. All farmers e e. All Savings Account holders 10 Mutual Funds investments can be effectively canvassed among a a. Only salaried persons b b. Students availing Education Loans c c. HNI Customer d Sunrise Industries e e. Poor Formers 11 Product Design is a function of a a. Front office staff b b. Back office staff c c. Management d d. Marketing and Research team e e. Loan section 12 The target group for Personal Loans a a. All Private Limited Companies b b. All Businessmen c c. All Salaried persons d d.3Minor Children e e. Newborn infants 13 Advertisement is a type of a a. Direct Marketing b b. Service Marketing c c. Indirect Marketing d d. Internet banking e e. Internal Marketing 14 The sales process begins with a a. Customer Identification b b. Lead Generation c c. Sales Presentation d d. Sales closure e e. Sales meet 15 Financial Planning is required when a a. One has no income b b. One is flushed with funds c c. One has no expenses to incur d d. One is illiterate e e. Income level is insufficient to meet the expenses 16 “Value Added Services” implies? a a. Additional Knowledge of marketing staff b b. Service beyond normal Hours c c. Service with extra facilities d d. Marketing Agencies e e. Overtime work 17 . Optimum Results in marketing is possible through a a. Increased Production b b. More number of Products c c. More salespersons d d. Motivated Staff e e. More ATMs 18 Mutual Fund business from existing customers can be canvassed by a a. Coercion b b. Cross-Selling c c. Internal Marketing d d. Outdoor Marketing e e. Road-Shows 19 Marketing in banks has been necessitated due to a a. Globalization b b. Excess staff c c. Nationalization of banks d d. Complacency among the staff e e. Poor customer services 20 Market Research is necessary for a a. Marketing proper marketing decisions b b. Choosing the right products c c. Selecting the right salespersons d d. All of these e e. None of these
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