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1-800-Flowers.com Quiz Challenge

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1-800-Flowers.com Quiz Challenge

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Test your knowledge about 1-800-Flowers.com with this fun quiz!

Created by

hee
hee
Canada

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1-800-Flowers.com Quiz Challenge
 

1-800-Flowers.com Quiz ChallengeOnline version

Test your knowledge about 1-800-Flowers.com with this fun quiz!

by hee
1

What was the original name of 1-800-Flowers.com when it began operations in 1976?

2

Who are the key individuals mentioned in the March 2012 meeting at 1-800-Flowers.com?

3

What suggestion did Chris McCann make for gaining competitive advantage?

4

Jim McCann believed collaborations with florists would be the sole driver of growth.

5

What name did 1-800-Flowers.com give to their magazine that fostered design

6

The a-DOG-able®️ collection was an unsuccessful product line for 1-800-Flowers.com.

7

In discussing supply chain improvements, what key idea did Jim McCann propose?

8

When did 1-800-Flowers.com start offering non-floral products?

9

What percentage of the company’s revenues came from the consumer floral business in 2011?

10

The company’s mission was to be the “leading provider of thoughtful gifts.”

11

What was one of the strategies used by 1-800-Flowers.com to improve market positioning?

12

The company decided to focus on “better” and “best” product categories in its offerings.

13

What product did 1-800-Flowers.com develop with the involvement of its BloomNet member florists?

14

Which acquisition helped bolster 1-800-Flowers.com’s gourmet food segment?

15

What challenge does 1-800-Flowers.com face regarding the supply chain?

 
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