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Ecosistema de marketing de Google

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Ecosistema de marketing de Google

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Consulta los contenidos de la lección 5

Created by

Guadalupe Mota
Guadalupe Mota
Mexico

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Ecosistema de marketing de Google
 

Ecosistema de marketing de GoogleOnline version

Consulta los contenidos de la lección 5

by Guadalupe Mota
1

Proceso por el cual Google agrega una página web a su índice, lo que le permitirá aparecer en los resultados de búsqueda:

2

La empresa paga cierta cantidad por cada clic en su anuncio:

3

Publicidad online que utiliza los motores de búsqueda para llegar a los usuarios, mediante canales de pago como Google Ads:

4

Plataforma para crear, gestionar y optimizar campañas de display y video en diferentes plataformas (YouTube, Gmail, etc.):

5

Plataforma para analizar el tráfico de tu sitio web y comprender el comportamiento de los usuarios:

6

Plataforma para identificar tendencias y patrones de búsqueda. Comparar palabras clave. Encontrar temas de interés para tu audiencia:

7

Sirve para encontrar palabras clave relevantes para tu negocio y estimar su volumen de búsqueda, para que puedas optimizar tu contenido y anuncios:

8

Es una herramienta de Marketing de Google que te permite crear y gestionar un perfil gratuito para tu empresa en Google y Google Maps:

9

Es una plataforma de publicidad en línea que permite crear y mostrar anuncios en la red de Google, misma que incluye resultados de búsqueda, sitios web, videos, aplicaciones, mapas y más.

10

Es el conjunto de herramientas y plataformas que Google ofrece para ayudar a las empresas a promocionarse en línea.

 
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