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99 francs, Frédéric Beigbeder, éditions Grasset, 2000

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99 francs, Frédéric Beigbeder, éditions Grasset, 2000

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Testez vos connaissances sur le texte de Frédéric Beigbeder.

Created by

DANIEL GOMEZ TORRES
DANIEL GOMEZ TORRES
Colombia

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99 francs, Frédéric Beigbeder, éditions Grasset, 2000
 

99 francs, Frédéric Beigbeder, éditions Grasset, 2000Online version

Testez vos connaissances sur le texte de Frédéric Beigbeder.

by DANIEL GOMEZ TORRES
1

Quel est le prénom du narrateur dans le texte ?

2

Quelle marque de prêt-à-porter le narrateur mentionne-t-il ?

3

Quel sentiment le narrateur évoque-t-il envers les consommateurs ?

4

Quel terme désigne la déception après un achat ?

5

Quel est le rôle du marketing selon le narrateur ?

6

Qui gouverne selon le narrateur ?

7

Quel est le risque de ne pas plaire aux consommateurs ?

8

Quel type de publicité est critiqué dans le texte ?

9

Quel est le statut des marques selon le narrateur ?

10

Quel est le rôle d'un VRP ?

 
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