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CONCURSO DE MARKETING

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CONCURSO DE MARKETING

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About this activity

Conteste las preguntas según sus conocimientos

Created by

MARY LUZ MAYORGA MELO
MARY LUZ MAYORGA MELO
Colombia
This game is a version of
CONCURSO DE MARKETING

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CONCURSO DE MARKETING
 

CONCURSO DE MARKETINGOnline version

Conteste las preguntas según sus conocimientos

by MARY LUZ MAYORGA MELO
1

¿En qué etapa se caracteriza por bajas ventas y altos costos de promoción?

2

¿En qué fase del ciclo de vida las ventas crecen de forma rápida y los beneficios aumentan?

3

Un ejemplo de producto en fase de crecimiento podría ser…

4

¿Cuál de las siguientes estrategias está relacionada con la “P” de Precio?

5

¿Qué busca identificar el neuromarketing en los consumidores?

6

¿Qué papel juega la emoción en el neuromarketing?

7

¿Qué es un plan de marketing?

8

¿Qué se entiende por “Producto” en las 7P del marketing?

9

En la variable “Precio” se incluye…

10

En la “Promoción” se incluyen…

11

¿Cuál es un ejemplo de evidencia física?

12

En “Procesos” se refiere a…

13

¿Qué método cualitativo se basa en obtener el consenso de expertos de manera anónima?

 
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