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Evolución de la marca- uso actual y perspectivas

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Evolución de la marca- uso actual y perspectivas

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Un recorrido divertido y sencillo por la evolución de las marcas comerciales e industriales

Created by

Valentina
Valentina
Colombia

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Evolución de la marca- uso actual y perspectivas
 

Evolución de la marca- uso actual y perspectivasOnline version

Un recorrido divertido y sencillo por la evolución de las marcas comerciales e industriales

by Valentina
1

¿Cuál fue la función inicial de las marcas?

2

¿Como eran sus marcas en sus inicios?

3

¿Cual de las siguientes es un ejemplos de funcion asociativa de la marca?

4

¿Como evolucionaron las marcas comerciales e industriales del siglo XIX en cuanto a su forma de representar imágenes y textos?

5

¿Por que se considera que la marca cromatica de Kodak tiene más fuerza que su marca grafica

6

En la globalizacion, ¿que buscan las empresas con sus marcas?

7

¿porque es importante cuidar la identidad de la marca en el mercado ?

8

¿Que factores han modificado el "entorno de la marca" en los últimos tiempos?

9

¿Por qué hoy la marca no solo identifica productos, sino que también comunica?

10

Qué riesgo enfrentan las empresas al cambiar de marca sin considerar la imagen previa?

 
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