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Quiz Boeing–Airbus: Capítulo 5

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Boeing–Airbus

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Quiz Boeing–Airbus: Capítulo 5
 

Quiz Boeing–Airbus: Capítulo 5Online version

Boeing–Airbus

by Samuel David Triana Gómez
1

¿Quiénes son los clientes principales de Boeing?

2

¿Qué característica NO corresponde a la demanda en mercados de negocios?

3

¿Cuál fue el modelo de Boeing que revolucionó los viajes en 1955?

4

Cuando una empresa compra el mismo producto sin cambios, se llama:

5

¿Qué hizo Airbus para competir con el Boeing 7E7 Dreamliner?

6

Boeing vende principalmente boletos de avión a consumidores.

7

El centro de compra en una empresa puede incluir usuarios, influyentes y compradores.

8

En los mercados de negocios las compras suelen ser rápidas y sin negociación.

9

¿Por qué el caso Boeing–Airbus es un buen ejemplo para explicar el mercado de negocios?

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