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CRM: Fundamentos y Objetivos

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CRM: Fundamentos y Objetivos

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Quiz sobre estrategia CRM

Created by

Mirna Calle Perez
Mirna Calle Perez
Peru

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CRM: Fundamentos y Objetivos
 

CRM: Fundamentos y ObjetivosOnline version

Quiz sobre estrategia CRM

by Mirna Calle Perez
1

¿Qué significa CRM?

2

¿Cuál es el objetivo principal del CRM?

3

¿Cuáles son los pilares típicos del CRM?

4

¿Qué KPI es clave para CRM?

5

¿Qué componente integra datos de clientes en CRM?

6

Uno de los procesos del ciclo de vida del cliente es:

7

¿En qué se fundamenta el marketing relacional?

8

¿Qué busca el CRM omnicanal?

9

La personalización eficaz depende de:

10

Un beneficio directo de un CRM bien implementado es:

 
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