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Marketing Mix Alphabet Challenge

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Marketing Mix Alphabet Challenge

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About this activity

Adivina el concepto de marketing

Created by

María del Pilar Flores Asenjo
María del Pilar Flores Asenjo
Spain

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Marketing Mix Alphabet Challenge
 

Marketing Mix Alphabet ChallengeOnline version

Adivina el concepto de marketing

by María del Pilar Flores Asenjo
A
B
C
D
E
G
I
L
N
P
S
V

Empieza por A

aviso o mensaje persuasivo colocado en los medios de comunicación con un tiempo o espacio pagado o donado por una persona o empresa

Empieza por B

Proceso de creación de una identidad distintiva para un producto o empresa (inglés)

Empieza por C

Camino a través del cual se mueve un producto o mensaje para llegar a los consumidores

Empieza por D

Sistema de entrega de mercancías desde los productores a los minoristas o compradores

Empieza por E

Nivel de interacción e interés que muestran las audiencias con el contenido (inglés).

Empieza por G

Publicidad que consiste en insertar anuncios dentro de juegos para promover productos o servicios de forma inmersiva

Empieza por I

Recompensas u ofertas diseñadas para motivar la compra o la fidelización

Empieza por L

Tendencia de los clientes a volver a comprar de una marca a lo largo del tiempo.

Empieza por N

Segmento de mercado estrecho con necesidades especializadas y competencia mínima

Empieza por P

Estrategia para fijar el valor que se cobra por productos o servicios (inglés)

Empieza por S

Proceso de dividir un mercado en grupos distintos para orientarlos

Empieza por V

Beneficio percibido recibido en relación al precio pagado

 
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