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Relaciones Públicas y Comunicación

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Relaciones Públicas y Comunicación

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Conceptos clave

Created by

Karen Arleth Solis Cano
Karen Arleth Solis Cano
Mexico

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Relaciones Públicas y Comunicación
 

Relaciones Públicas y ComunicaciónOnline version

Conceptos clave

by Karen Arleth Solis Cano
1

Son un conjunto de estrategias de comunicación planificadas y acciones que buscan gestionar la comunicación entre una organización y su público para construir y mantener una imagen favorable y una relación positiva y de confianza.

2

¿Qué misión tienen las relaciones públicas en una organización?

3

¿Cuál es una función clave de RRPP externa?

4

¿Qué técnica es común en RRPP para difusión de noticias?

5

¿Qué aspecto define la 'imagen pública'?

6

¿Qué diferencia existe entre RRPP y el marketing tradicional?

7

¿Qué herramienta ayuda a gestionar crisis en RRPP?

8

¿Qué aspecto abordan las nuevas tendencias en RRPP?

9

¿Qué se persigue al gestionar las relaciones publicas con diferentes medios?

10

¿Qué describe mejor la 'audiencia interna' en RRPP?

11

¿Qué componente de la comunicación no verbal es relevante en RRPP?

12

¿Qué se busca al gestionar crisis con rapidez y honestidad?

 
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