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Plan de difusión publicitaria

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About this activity

Quiz sobre planificación de medios

Created by

Alberto Mansilla Erruz
Alberto Mansilla Erruz
Spain

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Plan de difusión publicitaria
 

Plan de difusión publicitariaOnline version

Quiz sobre planificación de medios

by Alberto Mansilla Erruz
1

Calendario de inserciones: ¿Qué caracteriza al calendario de olas irregulares?

2

Ley de Recuerdo de Morgensztem: ¿Qué establece esta ley?

3

Actores determinantes de la planificación temporal: ¿Qué factores se mencionan?

4

Audiencia útil: ¿Qué define la audiencia útil en estudios de medios?

5

Perfil de la audiencia: ¿Qué describe el 'perfil de la audiencia'?

 
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