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Desafío Empresarial: Marketing y Negocios

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Quiz corto de conceptos clave de marketing y finanzas.

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Spain

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Desafío Empresarial: Marketing y Negocios
 

Desafío Empresarial: Marketing y NegociosOnline version

Quiz corto de conceptos clave de marketing y finanzas.

by YOLANDA TABASCO
1

¿Qué técnica creativa utiliza verbos de acción como “sustituir” o “combinar” para generar ideas?

2

¿Cuál es un bloque fundamental del business model canvas?

3

¿Qué describe el producto mínimo viable (PMV)?

4

La visión empresarial responde a: ¿qué queremos llegar a ser en el futuro?

5

¿Qué es marketing digital?

6

¿Qué es una marca?

7

¿Qué tipo de marketing busca atraer clientes con contenido de valor?

8

La responsabilidad social corporativa (RSC) implica que la empresa:

9

En cuentas anuales, ¿qué término define los activos que se esperan vender o consumir durante el ciclo normal de explotación (normalmente un año)?

10

¿Qué ocurre si el volumen de ventas está por debajo del punto muerto (umbral de rentabilidad)?

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