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Compra y Customer Journey

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Compra y Customer Journey

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About this activity

Quiz sobre el viaje del cliente

Created by

Luis Macias
Luis Macias
Mexico

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Compra y Customer Journey
 

Compra y Customer JourneyOnline version

Quiz sobre el viaje del cliente

by Luis Macias
1

¿Qué describe el Customer Journey?

2

¿Cuáles son etapas típicas del proceso de compra?

3

Menciona un touchpoint común en el Customer Journey.

4

¿Qué es un pain point en el contexto del journey?

5

KPIs clave para el Customer Journey

6

¿Qué es un journey map?

7

¿Por qué es importante la personalización en cada etapa?

8

Qué se busca con reducir la fricción en checkout?

9

Qué rol martech y ventas deben coordinar?

10

¿Cómo evaluar el éxito en las distintas etapas del journey?

 
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