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Publicidad y música: preguntas

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Publicidad y música: preguntas

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Quiz sobre música en publicidad

Created by

daniela
daniela
Spain

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Publicidad y música: preguntas
 

Publicidad y música: preguntasOnline version

Quiz sobre música en publicidad

by daniela
1

¿Qué afirmaba David Ogilvy sobre la música en publicidad?

2

¿Para qué tipo de beneficios está especialmente indicada la música?

3

¿Qué permite comunicar la música mejor que otros recursos?

4

¿Qué ventaja tiene la música respecto a la repetición de la marca?

5

¿Qué permite hacer la música respecto al público objetivo?

6

¿Qué caracteriza a los caminos creativos proactivos?

7

¿Qué se consigue explicando las cosas indirectamente?

8

¿Cuánto tiempo tiene un anuncio para captar la atención?

9

¿En qué consiste la expresión a contracorriente?

10

¿Qué busca principalmente la expresión a contracorriente?

11

¿Qué procedimiento consiste en dar fuerza al mensaje mediante la calidad estética?

12

¿Qué elementos forman parte de la transfiguración cualitativa?

13

¿En qué consiste el suspense diferido?

 
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