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Quiz de Negocios: Marketing y Finanzas

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Quiz de Negocios: Marketing y Finanzas

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Preguntas sobre marketing, finanzas y RR. HH.

Created by

celes plimplim
celes plimplim
Mexico

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Quiz de Negocios: Marketing y Finanzas
 

Quiz de Negocios: Marketing y FinanzasOnline version

Preguntas sobre marketing, finanzas y RR. HH.

by celes plimplim
1

¿Cuál es el objetivo principal de un estudio de mercado?

2

¿Qué comprende el Marketing mix tradicional?

3

¿Qué indica el punto de equilibrio?

4

¿Qué describe la rotación de personal?

5

¿Qué contiene un resumen ejecutivo en un plan de negocios?

6

En una estrategia de promoción, ¿qué canal suele ser rentable para jóvenes?

7

¿Qué describe el employer branding?

8

¿Cómo evaluar la eficacia de la capacitación?

9

¿Cómo se calcula el margen bruto?

10

¿Qué es financiamiento a corto plazo?

Explicación

El estudio orienta decisiones sobre mercado y clientes.

Las 4P son producto, precio, plaza y promoción.

En ese punto, la empresa no gana ni pierde.

Mide estabilidad laboral y costos de reemplazo.

Resume los elementos clave para tomar decisiones.

Las redes sociales permiten segmentación y bajo costo.

Atrae y retiene talento al ser percibida positivamente.

Resultados y mejoras en desempeño conectan capacitación con negocio.

Se obtiene restando el costo de ventas de las ventas.

Son recursos que deben pagarse dentro del año.

 
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