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Conceptos básicos producto

Quiz

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Played 1226 %Accuracy 58 Average time 01:42

About this activity

Resuelva el test correspondiente, en el cual se exponen los conceptos básicos pero claves abordados en el escenario 1 de la unidad 1.

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Colombia

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Conceptos básicos producto
 

Conceptos básicos productoOnline version

Resuelva el test correspondiente, en el cual se exponen los conceptos básicos pero claves abordados en el escenario 1 de la unidad 1.

by POLITÉCNICO GRANCOLOMBIANO EDUCACIÓN VIRTUAL
1

Cualquier cosa que sea posible ofrecer a un mercado para su atención, su adquisición, su empleo y que podría satisfacer un deseo o una necesidad

2

Este paso es muy importante para el desarrollo de nuevos productos. Lo que se busca es complementar información mucho más directa a los estudios de mercados y competitividad.

3

Forman el plan táctico, de un plan de mercadeo.

4

En producto, son la agrupación de atributos que se relacionan en la etapa de contracción y responden a los requerimientos de los consumidores.

5

Hace referencia a todas las características físicas, químicas, de diseño, funciones, empaque y marca.

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