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About this activity

Diagnóstico de conocimientos previos

Created by

Magdalena Juarez Esteban
Magdalena Juarez Esteban
Mexico

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Anuncios y Publicidad
 

Anuncios y PublicidadOnline version

Diagnóstico de conocimientos previos

by Magdalena Juarez Esteban
1

¿Qué busca un anuncio publicitario en primer lugar?

2

¿Qué aspecto indica que un anuncio está hecho para niños?

3

¿Cuál es una técnica persuasiva frecuente en anuncios?

4

¿Qué señal indica que un anuncio podría no ser veraz?

5

¿Qué pregunta puede ayudar a evaluar si un anuncio es claro?

6

¿Qué implica analizar el lenguaje de un anuncio la primera vez?

7

¿Qué debes hacer ante un anuncio que promete maravillas sin esfuerzo?

8

¿Cuál es un buen hábito al evaluar anuncios en primaria?

9

¿Qué indica que un anuncio es adecuado para primaria?

10

¿Qué debe incluirse para que un anuncio sea responsable?

Explicación

Los anuncios intentan convencer para comprar o apoyar una idea.

Los anuncios infantiles suelen ser llamativos visualmente y con personajes para captar atención.

Emociones como felicidad o miedo se usan para influir.

Promesas exageradas suelen ser dudosas.

La claridad de oferta y precio ayuda a entender el mensaje.

Palabras ambiguas o falsas deben evitarse.

Promesas exageradas requieren verificación.

Comparar ayuda a distinguir calidad y precio.

Lenguaje claro y seguro es apropiado para niños.

Derechos, garantías y fuentes deben ser claros.

 
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