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Ventas I

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Ventas I

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About this activity

Fuentes de prospectación

Created by

cristina aguilar
cristina aguilar
Mexico

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Ventas I
 

Ventas IOnline version

Fuentes de prospectación

by cristina aguilar
1

Acuden personas interesadas en los productos o servicios. Éste es un primer contacto y el vendedor debe darle seguimiento al proceso.

2

Los clientes aportan sus comentarios sobre los productos, los usos especiales que les hayan dado y también quienes más podrían utilizarlos.

3

También se le conoce como prospectación "puerta a puerta" o prospectación en frío.

4

Estas pueden ser compradas, pero se requiere de un trabajo de depuración, ya que en muchos casos existen duplicidades o falta de datos importantes. Además se deben clasificar los datos como prospectos potenciales o sólo prospectos.

5

Son datos de los clientes de cada departamento que podrían ser prospectos del área de ventas.

6

Con este método se les pide a los clientes que den nombres de amigos o conocidos que también pudieran necesitar el producto o servicio.

7

Esta puede ser a través de directorios especializados, revistas o algún otro medio que llegue al mercado meta.

 
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